25+ Years Industry Veteran
Joshi Mark Premnath

Joshi Mark

Executive Portfolio

Building and Mentoring world-class game art teams and studios, high-fidelity experiences, and scalable art pipelines since 1997.

Available for leadership roles such as Executive Art Producer , Creative Director and Art Direction Mentor driving vision, teams, and large-scale game production.

Studio Game-Art Operations

Scaling teams processes & pipelines

Creative Direction

Creative vision, art direction, and production leadership for AAA & Mobile games

Leading Game Art Strategy for Next-Generation of Play

Joshi Mark brings a rare combination of executive art leadership, product thinking, and studio-building experience.

He specializes in building high-performance creative teams, designing scalable art and production pipelines, and aligning visual direction with player metrics, LiveOps strategy, and commercial outcomes.

A strong people leader, he is known for identifying, mentoring, and assembling diverse game art talent into cohesive, motivated teams that consistently deliver at a high bar of quality. From AAA outsourcing to mobile F2P casual products, he helps studios elevate visual quality, accelerate production velocity, reduce rework, and ship consistently at scale.

Available for leadership roles such as Executive Art Producer , Creative Director and Art Direction Mentor driving vision, teams, and large-scale game production.

Executive in modern game development studio

Leading Creative Innovation in Game Studio

Building the Future of Play

My Expertise and Core Competencies

Team Leadership & Mentoring

  • Mentoring Art Directors & Leads
  • Scaling teams from 10 to 300+
  • Fostering inclusive creative cultures
  • Cross-functional collaboration
  • Mentor career pathway growth
  • Leadership approach rooted in trust and empathy

AI driven Pipeline Architecture

  • Architected a proprietary real-time 3D and 2D runtime engine and production toolchain
  • Generative AI integration
  • Mobile performance optimization
  • Reducing draw calls & overhead

Outsourcing Strategy

  • Multi-million dollar budget management
  • Distributed remote development
  • Identifying vendors globally
  • Vendor quality assurance
  • Process and tools to manage vendor relationships>

Art Direction

  • Defining visual pillars and vision & creative strategy
  • Visual vision & creative strategy
  • Establishing art pipelines & production standards
  • Style guides & documentation
  • Brand consistency across IPs
  • High-fidelity visual targets

Data-Driven Design

  • A/B testing visual assets
  • UI/UX optimization for conversion
  • CPI reduction strategies
  • Metric-aligned creative goals

Education & Training

  • Curriculum development
  • Bridging Industry & Academia
  • Talent pipeline building
  • Mentoring programs

How I Contribute & Add Value

I bridge the gap between Creative Vision and Operational Reality. By aligning artistic goals with business strategy, I help studios build high-performance teams, optimize pipelines for scale, and deliver world-class visual experiences that drive player engagement and commercial success.

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Team Scale

Grew Dhruva Interactive to India's largest art house

0M+
Installs

Driven by titles like Teen Patti Gold

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Students

Mentored via AIGA-AID programs

Games Development and Contribution

Detailed Role & Contributions

Dhruva Interactive

Founding Team Member India's First Game Studio

I was part of the core founding team of Dhruva Interactive, India's first game development studio. The studio specialized in high-quality game content and asset creation for global publishers and became widely recognized for excellence in racing, sports, and battle-themed games.

Game Art Studio Production Floor

Excellence in Vehicle Art & Environments

Role & Responsibilities

  • Creative direction for international projects
  • Collaboration with global studios, art directors, and technical teams
  • Hands-on experience with multiple game engines and visual styles
  • Built and led high-performing 2D and 3D art teams
  • Designed scalable production pipelines for large asset volumes
  • Led early pilots, client presentations, and project acquisition efforts

Impact

  • Helped establish Dhruva as a trusted partner for top global game developers and publishers
  • Built strong art teams that delivered consistent quality at scale
  • Enabled execution of complex AAA racing and simulation titles
  • Strengthened studio reputation in realistic vehicle and environment art

Key Game Projects

Game Title Publisher Contribution Outcome
Forza Motorsport Microsoft Vehicle & Environment art Developed large-scale realistic environments
FIFA Football Series Electronic Arts Stadium & environment assets Created immersive football player characters and environments
Need for Speed Series Electronic Arts Car & track assets Delivered stylized high-speed racing visuals
Project Gotham Racing Microsoft Photo-realistic environment creation Built detailed urban racing environments
Asterix & Obelix XXL2 Atari and Étranges Libellules Environment art Designed stylized environments for the franchise

Asian Institute of Design (AID)

Co-Founder Head of Game Academics

I was a co-founding member of the Asian Institute of Gaming and Animation (AIGA), serving as Head of Game Academics and Creative Director. My role focused on bridging the gap between the gaming industry and academic training by developing industry-relevant courseware and teaching materials.

Game Design Classroom Environment

Bridging Industry & Education

Role & Responsibilities

  • Headed Game Academics and Creative Direction
  • Designed industry-aligned curriculum and training programs
  • Developed courseware from certification to diploma and degree programs
  • Collaborated with international universities including University of Wolverhampton and Coventry University
  • Served as part of the teaching faculty
  • Led student outreach programs across India to promote careers in game development

Impact

  • Helped establish AIGA as one of India's early dedicated game development institutes
  • Trained and mentored over 5,000 students
  • Enabled students to enter the global game industry
  • Many alumni now hold senior and leadership roles worldwide

Moonfrog Labs

Executive Producer Creative Direction

I served as Executive Producer - Art & Design at Moonfrog Labs, a leading mobile game developer in India backed by Sequoia Capital. I was responsible for leading art production, creative direction, and scaling art teams for top-grossing mobile titles.

Mobile Game Development Studio

Leading India's Mobile F2P Revolution

Leadership & Strategy

  • Led art production for multiple live games and new prototypes
  • Managed internal art teams and external outsourcing partners
  • Driven data-driven design decisions based on user metrics
  • Focused on building culturally relevant visuals for the Indian audience

Production & Operations

  • Defined art pipelines, production processes, and quality benchmarks
  • Optimized art assets for performance on diverse mobile devices
  • Worked closely with senior art directors, product managers, and engineering

Key Titles & Contributions

Game Title Contribution
Teen Patti Gold Led overall art direction and visual quality for one of India's highest-grossing card games with 6M+ monthly active players.
Alia Bhatt: Star Life Directed celebrity-driven visual style, fashion systems, UI, and narrative presentation for a Bollywood life-simulation game.
Baahubali: The Game Oversaw world-building, characters, and battle visuals for the RTS game set in the Baahubali universe.
Ludo Club Guided art direction and UX visuals for a social multiplayer board game focused on mass-market engagement.

Super Huge Studios

CEO & Studio Head Product Leadership

As a Founding Member of the Gaming Studio at Machani Group and CEO/Studio Head of Super Huge Studios, I led creative direction, production, and AI-enhanced workflows for mobile games across casual and hybrid-casual genres. I owned end-to-end delivery, live operations, and data-driven optimization across Android and iOS.

Super Huge Studios AI-First Development Environment

AI-Enhanced Hybrid Casual Production

Key Product: Solitaire Candy World

Retention
42.3% (USA)
Dec - Jan 2026
Average Play Time
23 mins avg
D0 playtime - 40 mins
Monetization
ROAS - 16% Ads
Sessions per day 2.2
Target Audience
Women 35 Plus, USA
About the Game

Step into a delightful world where classic solitaire meets a sweet candy adventure.

This charming card game takes you on a relaxing journey through a vibrant amusement park filled with colorful lands, playful surprises, and lighthearted challenges. Every shuffle brings a new treat, every win unlocks something magical.

Enjoy a soothing blend of TriPeaks, Pyramid, and Klondike gameplay thoughtfully crafted for calm moments, gentle focus, and feel-good fun. Clear the deck, solve easy puzzles, and explore beautifully designed worlds at your own pace.

Whether you have five minutes or a cozy evening, it’s the perfect little escape simple to play, satisfying to master, and always a bit sweet.

Shuffle. Match. Relax. Repeat.

Entrepreneurship and Gaming

Social Impact Gamification & Research

Throughout my career, I have actively pursued entrepreneurship by applying games and gamification to solve real-world problems. Many of these initiatives were self-funded, research-driven, and built for impact rather than commercial gain, bringing deep personal and professional satisfaction.

Social Impact Innovation Lab with Robotics and Gaming

Gamification for Education & Healthcare

1996

AniMate

An interactive, computer-based learning experience for children, using gamification to teach the Seven Wonders of the World.

2016

AnimaticX

A school-focused educational platform that used games and a sandbox-style learning environment to improve engagement and concept retention in academic subjects.

2023

Robotics-Based Games for Senior Care

Designed and deployed game experiences for elderly users in care homes, combining gamification with humanoid robotics to support engagement and emotional well-being.

2024 - Present

PHD - Elderly Care Research Program

Ongoing PhD research exploring the effectiveness of “prescription games” in improving cognitive memory recall and retention among older adults, with the goal of developing evidence-based digital interventions for healthy aging.

Project Visuals

Hover over the titles below to preview the visual context.

Mobile F2P Leaders

  • Teen Patti Gold Moonfrog Labs
    50M+ Installs
  • Ludo Club Moonfrog Labs
    10M+ Installs
  • Baahubali: The Game Official Movie Game
    1M+ Installs
  • Solitaire Candy World Super Huge Studios
    New Release

AAA Console & PC

  • Forza Motorsport Microsoft
    Art Services
  • Battlefield 2 EA / DICE
    Assets & Env
  • FIFA Football EA Sports
    Char. Art
  • Project Gotham Racing Microsoft
    Assets & Env

Leadership Timeline

2020 - Present

CEO & Studio Head

Super Huge Studios

Leading creative direction for hybrid-casual titles. Pioneered AI-driven workflows to accelerate prototyping. Secured publishing partnerships with Kwalee.

2015 - 2020

Exec. Art Producer

Moonfrog Labs

Directed central art teams for India's top-grossing games. Established scalable pipelines that reduced rework and increased delivery speed.

2007 - 2014

Co-Founder & Director

AIGA

Co-founded one of India's earliest game education institutions. Designed curricula and mentored 5,000+ students who now populate the global industry.

1997 - 2007

Co-Founder & CD

Dhruva Interactive

Core founding member of India's first game studio. Laid the foundation for the region's AAA outsourcing industry. Managed key relationships with EA, Ubisoft, and Microsoft.

Industry Endorsements

"Joshi is a visionary leader who understands the delicate balance between creative freedom and production reality. His ability to scale art teams while maintaining high quality is unmatched in the region."

R
Rajesh Rao
CEO Dhruva Interactive, Chairman IGDC
Founder, India's First Game Studio (1997)

"Working with Joshi at Moonfrog was a masterclass in art production. He streamlined our pipelines and elevated the visual fidelity of Teen Patti Gold to a level that set the market standard."

T
Tanay Tayal
Co-Founder, Moonfrog Labs

"Joshi is one of the best, if not the best art managers I’ve ever worked with. He is always positive, polite, and professional. He cares about the artists and knows that beyond getting things done, his role is to help level them up. He’s creating an art culture responsible for some of the best art coming out of any studio in India, and it’s been my pleasure to work with him."

M
Mark Skaggs
Creator of Farmville / Board Member

Let's Build Something Extraordinary

Available for Studio Leadership, Art Direction, and Strategic Advisory Roles.